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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and BeyondWhy We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Consumer Behavior (8th Edition)Consumer Behavior (8th Edition)
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
The 22 Immutable Laws of BrandingThe 22 Immutable Laws of Branding
What Women Want: The Global Marketplace Turns Female FriendlyWhat Women Want: The Global Marketplace Turns Female Friendly
Brand Sense: Sensory Secrets Behind the Stuff We BuyBrand Sense: Sensory Secrets Behind the Stuff We Buy
No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really RichNo B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Consumer Behavior with DDB LifeStyle Study Data Disk (Consumer Behavior: Building Marketing Strategy)Consumer Behavior with DDB LifeStyle Study Data Disk (Consumer Behavior: Building Marketing Strategy)
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should KnowData-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know
Authenticity: What Consumers Really WantAuthenticity: What Consumers Really Want
Most Gifted
Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and BeyondWhy We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Think!: Why Crucial Decisions Can't Be Made in the Blink of an EyeThink!: Why Crucial Decisions Can't Be Made in the Blink of an Eye
The 22 Immutable Laws of BrandingThe 22 Immutable Laws of Branding
Marketing in a Multicultural World: Ethnicity, Nationalism, and Cultural IdentityMarketing in a Multicultural World: Ethnicity, Nationalism, and Cultural Identity
Buyology: Truth and Lies About Why We BuyBuyology: Truth and Lies About Why We Buy
No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really RichNo B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Handbook of Brand RelationshipsHandbook of Brand Relationships
Emotional Branding: The New Paradigm for Connecting Brands to People, Updated and Revised EditionEmotional Branding: The New Paradigm for Connecting Brands to People, Updated and Revised Edition
What Women Want: The Global Marketplace Turns Female FriendlyWhat Women Want: The Global Marketplace Turns Female Friendly
Marketing Metrics: 50+ Metrics Every Executive Should MasterMarketing Metrics: 50+ Metrics Every Executive Should Master
 

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The Culting of Brands: Turn Your Customers into True Believers  The Culting of Brands: Turn Your Customers into True Believers
Author: Douglas Atkin

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Publication Date: May 31, 2005
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Winning Strategies for the New Latin Markets  Winning Strategies for the New Latin Markets
Authors: Fernando Robles, Francoise Simon, Jerry Haar

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What's Black About It? Insights to Increase Your Share of a Changing African-American Market  What's Black About It? Insights to Increase Your Share of a Changing African-American Market
Authors: Pepper Miller, Herb Kemp

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Instant Appeal: The 8 Primal Factors That Create Blockbuster Success  Instant Appeal: The 8 Primal Factors That Create Blockbuster Success
Author: Vicki Kunkel

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The Sex of Things: Gender and Consumption in Historical Perspective  The Sex of Things: Gender and Consumption in Historical Perspective
Author: Victoria de Grazia

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Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position  Brand Aid: An Easy Reference Guide to Solving Your Toughest Branding Problems and Strengthening Your Market Position
Author: Brad VanAuken

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Stated Choice Methods: Analysis and Applications  Stated Choice Methods: Analysis and Applications
Authors: Jordan J. Louviere, David A. Hensher, Joffre D. Swait

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Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)  Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)
Author: Ian Brace

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Economics and Consumer Behavior  Economics and Consumer Behavior
Authors: Angus Deaton, John Muellbauer

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Go Beyond Google: Gathering Internet Intelligence  Go Beyond Google: Gathering Internet Intelligence
Authors: Sean Campbell, Scott Swigart


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ASIN: B003P9X7KS
Publication Date: June 2, 2010
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