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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and BeyondWhy We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Buyology: Truth and Lies About Why We BuyBuyology: Truth and Lies About Why We Buy
No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really RichNo B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Chief Culture Officer: How to Create a Living, Breathing CorporationChief Culture Officer: How to Create a Living, Breathing Corporation
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
Ethical Theory and Business (7th Edition)Ethical Theory and Business (7th Edition)
The 22 Immutable Laws of BrandingThe 22 Immutable Laws of Branding
Authenticity: What Consumers Really WantAuthenticity: What Consumers Really Want
Think!: Why Crucial Decisions Can't Be Made in the Blink of an EyeThink!: Why Crucial Decisions Can't Be Made in the Blink of an Eye
Groundswell: Winning in a World Transformed by Social TechnologiesGroundswell: Winning in a World Transformed by Social Technologies
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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and BeyondWhy We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Wired to Care: How Companies Prosper When They Create Widespread EmpathyWired to Care: How Companies Prosper When They Create Widespread Empathy
Buyology: Truth and Lies About Why We BuyBuyology: Truth and Lies About Why We Buy
Strategic Brand ManagementStrategic Brand Management
The Laws of Choice: Predicting Customer BehaviorThe Laws of Choice: Predicting Customer Behavior
Think!: Why Crucial Decisions Can't Be Made in the Blink of an EyeThink!: Why Crucial Decisions Can't Be Made in the Blink of an Eye
Buyology: Truth and Lies About Why We BuyBuyology: Truth and Lies About Why We Buy
Viral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow ThemselvesViral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves
Product Strategy for High Technology CompaniesProduct Strategy for High Technology Companies
Authenticity: What Consumers Really WantAuthenticity: What Consumers Really Want
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Buyology: Truth and Lies About Why We Buy  Buyology: Truth and Lies About Why We Buy
Author: Martin Lindstrom

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Publication Date: February 2, 2010
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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond  Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Author: Paco Underhill

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Publication Date: December 30, 2008
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Authenticity: What Consumers Really Want  Authenticity: What Consumers Really Want
Authors: II Pine, James H. Gilmore, B. Joseph

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Publication Date: September 24, 2007
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The 22 Immutable Laws of Branding  The 22 Immutable Laws of Branding
Authors: Al Ries, Laura Ries

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Publication Date: September 2002
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Chief Culture Officer: How to Create a Living, Breathing Corporation  Chief Culture Officer: How to Create a Living, Breathing Corporation
Author: Grant McCracken

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No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich  No B.S. Marketing to the Affluent: The No Holds Barred, Kick Butt, Take No Prisoners Guide to Getting Really Rich
Author: Dan Kennedy

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Publication Date: June 4, 2008
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Viral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves  Viral Loop: From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves
Author: Adam L. Penenberg

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To Buy or Not to Buy: Why We Overshop and How to Stop  To Buy or Not to Buy: Why We Overshop and How to Stop
Author: April Benson

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Publication Date: December 30, 2008
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Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)  Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
Authors: Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein

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Rating: 4.5 out of 5 stars 30 reviews
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ASIN: 0137058292
Publication Date: February 13, 2010  (New: Last 30 Days)
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Brand Sense: Sensory Secrets Behind the Stuff We Buy  Brand Sense: Sensory Secrets Behind the Stuff We Buy
Author: Martin Lindstrom

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ASIN: 1439172013
Publication Date: February 2, 2010
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